24: Katie Lance, featured writer and Contributing writer to the Huffington Post, Inman News and Zillow.com tells all when it comes to what to look out for in the future of social media in Real Estate.

With more than 15 years in the marketing and branding world, Katie Lance has recently fallen in love with social media. In 2012, Katie's love for social media was taken to a new level, when she decided to start her own consulting firm, focusing on the one thing that she is fired up about - social media! Katie was recently named to the Inman Top 100 Most Influential People in Real Estate. She caters to Real Estate agents, and high tech companies, helping them get smart about social media! She has clients across the world including DocuSign, PNC Mortgage, and Re/Max International.